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Goals vs. Results


It’s suggested that only 20% of people have specific goals, and only 30% of those with a plan actually meet their goals. This either means that most people are pleased with where they are at, or only 6% of people are on the path to getting what they want.

Goals vs results is something that can happen to us all. We all have goals, and we all want to achieve them. But having goals and getting results are two different things.

Why do so few Salespeople meet their goals?

While I have found most Salespeople are confident and passionate about the results they want and have a general idea of what they “should” do, very few seem to be prepared to do what is required to meet the goals that are so very important to them. This is a classic goals vs results situation. They have goals but do not meet them.

There was a disconnect that I did not immediately understand…

Leaving Your Comfort Zone

Do you have more demands on your time than hours in the day?

Are you planning to do more of the same and expecting different results?

You may be saying to yourself, “I simply need to make the time.” However, what do you do when you have conflicting demands on your time and energy? I would suggest taking the opportunity to re-evaluate, to determine what you can do differently, then making changes in order to meet your most important objectives.

Getting a different result requires doing something different. Fear of change is a huge obstacle for many people. If you want a different result, it will mean leaving your comfort zone. It will likely be uncomfortable and even scary at first, but worth it.

The real question is, will you leave your comfort zone in order to get different results?

Moving Forward…

How would it change your business if you could?

  • Increase your gross revenue
  • Improve customer retention
  • Increase profitability

I can say from personal experience that it is not about doing more, instead, I would suggest it is more about being open to a different approach, then taking action.


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